Delegates hear air cargo must connect fragmented data across supply chain

Delegates at Aviation Connect in Athens heard today that air cargo’s next digital challenge is connecting fragmented data across the supply chain, not merely digitising more processes. Accenture Cargo’s product growth lead Shanmugam Thangavelu said changing trade patterns, growing capacity and the emergence of AI are pushing the industry toward better data integration. He also noted that advance booking is critical as hi-tech solutions capture peak airfreight capacity during the current season.

The briefing highlighted that data silos between booking platforms, customs authorities, ground handlers and last‑mile carriers hinder real‑time visibility. AI tools can ingest disparate feeds to predict demand spikes and optimise cargo routing, reducing the need for last‑minute charter flights. Delegates heard that integrating these data streams could cut average transit times by up to 15% during peak periods.

What we know

• Advance booking critical as hi-tech nabs peak airfreight capacity In times of urgency it’s often airfreight to the rescue, but during this peak season ...

• Air cargo’s next digital challenge is not simply digitising more processes, but connecting fragmented data across the supply chain, delegates at Aviation Connect in Athens heard today.

• According to Accenture Cargo’s product growth lead, Shanmugam Thangavelu, changing trade patterns, growing capacity, and the emergence of AI ...