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Commerce News Desk

THE ECOMMERCE WIRE · EST. 2026

Platforms

eBay UK sees 96% jump in searches for pre-owned golf club sets ahead of PGA Championship

eBay UK reported a 96% year-on-year increase in searches for pre-owned golf club sets as it prepares to host eBay Live events at the BMW PGA Championship at Wentworth this week. More than two in five (42%) Gen Z adults say their interest in playing golf has risen over the past five years, while over half (55%) of aspiring golfers cite equipment costs as a barrier to taking up the sport.

Two-thirds (66%) of aspiring golfers say live shopping would help them choose golf equipment, with 36% wanting advice on beginner needs and 26% seeking product demonstrations before purchase. Separate eBay data shows a 43% year-on-year rise in searches for ‘pre-owned golf clubs’ on eBay.co.uk. At Wentworth, sellers including GolfClubs4Cash will run eBay Live sessions where shoppers can view pre‑loved gear, see demonstrations and ask experts questions in real time. The initiative follows a previous example where Tommy Fleetwood used a £90 putter bought on eBay during the 2019 European Masters.

“Tommy Fleetwood playing with a £90 putter sourced on eBay at the European Masters in 2019 was a great example of that,” Murray Winton, founder, GolfClubs4Cash said.

The increase in pre‑owned golf club searches follows a 43% year‑on‑year rise in similar queries on eBay.co.uk. eBay Live is set to appear at the BMW PGA Championship at Wentworth this week.

What we know

  • Searches on eBay UK for “pre-owned golf club sets” have risen 96% year-on-year as new research points to a growing appetite for golf among a new generation – with eBay Live heading to the BMW PGA Championship at Wentworth this week.

  • More than two in five (42%) Gen Z adults say their interest in playing golf has increased over the past five years, while more than half (55%) of aspiring golfers say they’ve delayed getting into the sport because of equipment costs.

  • Two-thirds (66%) of aspiring golfers say they would find live shopping useful when buying golf equipment, while more than a third (36%) want advice on what a beginner needs and 26% want to see products demonstrated before buying.

  • This comes as eBay sees growing interest in pre-loved golf equipment, with searches on eBay.co.uk for “pre-owned golf clubs” also up 43% year-on-year.

  • Tommy Fleetwood playing with a £90 putter sourced on eBay at the European Masters in 2019 was a great example of that.

Commerce News Desk · Every story is read by a machine, summarized in two sentences, and linked to the outlet that reported it.

Commerce News Desk · Every story is read by a machine, summarized in two sentences, and linked to the outlet that reported it.