CND

Commerce News Desk

THE ECOMMERCE WIRE · EST. 2026

Marketplaces

eBay VP Blair Ethington to depart on September 18 after nearly four years

eBay is losing VP Buyer, Seller & C2C Blair Ethington, who announced her last day will be September 18 after nearly four years in her second stint at the company. She first returned to eBay in January 2023 to lead Focus Categories and Buyer Experience before her role expanded to include Live Shopping and Community in July 2025 and then the broader Buyer, Seller & C2C portfolio in November 2025.

Prior to her return, Ethington worked at eBay as a Senior Product Manager from 2006 to 2010, then held positions at CrowdStar, Sam's Club and Meta.

Ethington's first stint at eBay ran from 2006 to 2010 as a Senior Product Manager before she left for roles at CrowdStar, Sam's Club and Meta.

What we know

  • September 18 is her last day

  • nearly four years in her second stint

  • returned in January 2023

  • moved to VP Buyer Experience, Live Shopping & Community in July 2025

  • took on broader VP Buyer, Seller & C2C title in November

Commerce News Desk · Every story is read by a machine, summarized in two sentences, and linked to the outlet that reported it.

Commerce News Desk · Every story is read by a machine, summarized in two sentences, and linked to the outlet that reported it.