Flipkart says active seller base nears 1.4m after dropping fashion commissions

Flipkart says its active seller base reached about 1.4 million after 15 months of zero commissions on fashion. The zero‑commission model, launched in November 2025 with a ₹1,000 price cap, now applies to every fashion item on the platform.

Flipkart says many sellers pass the commission savings on to shoppers or use them to list additional products. The number of unique SKUs that actually sell on Flipkart rose 33% compared with a year earlier. Amazon India says it added 300,000 sellers to surpass two million total sellers on its marketplace.

“credited the zero-commission model it introduced in November 2025, which started with a ₹1,000 price cap and now covers every fashion product,” Sakait Chaudhary, Flipkart’s head of softlines, grocery and marketplace said.

“many sellers pass the savings on to shoppers or use them to list more products,” Sakait Chaudhary, Flipkart’s head of softlines, grocery and marketplace said.

What we know

• Flipkart nearly doubled its number of active sellers over the past 15 months and now has around 1.4 million sellers on its marketplace, according to Udisha Srivastav at Business Standard.

• Sakait Chaudhary, Flipkart’s head of softlines, grocery and marketplace, credited the zero-commission model it introduced in November 2025, which started with a ₹1,000 price cap and now covers every fashion product.

• Chaudhary said many sellers pass the savings on to shoppers or use them to list more products, and Flipkart says the number of unique SKUs that actually sell rose 33% from a year earlier.

• Amazon India still has more sellers, saying it added 300,000 to pass 2 million.