Diamantis Masoutis expands ESL rollout to 28 stores with Vusion platform
Diamantis Masoutis installed its cloud-based electronic shelf label platform in 28 stores during the first phase of its rollout partnership with Mobile Technology. The rollout uses Vusion’s technology, which recently appeared on RTIH’s Retail Technology Hot 100 List.
Mobile Technology, Vusion’s partner in Greece, provided local expertise and execution for the installation. The initiative leverages Vusion’s cloud-based electronic shelf label platform. Masoutis says the investment supports operational excellence and enhances customer value. Masoutis expects the ESLs to support staff with modern tools, letting them focus on service and improving the consumer experience.
“Digital transformation is a strategic priority for Masoutis,” Theodoros Gerostergioudis, CEO at Diamantis Masoutis said.
“This project reflects the perfect alignment between technology, local expertise, and digitisation strategy,” Panagiotis Fousas, Sales Manager at Mobile Technology said.
What we know
Masoutis installed the cloud-based ESL platform in 28 stores during the first phase.
Masoutis is partnering with Mobile Technology, Vusion's partner in Greece, for the ESL rollout.
The initiative leverages Vusion's platform.
Vusion is included in RTIH’s first ever Retail Technology Hot 100 List.
Masoutis identifies digital transformation as a strategic priority.