Net-a-Porter and Mr Porter post 5.6% sales growth as they target top-spending shoppers
Net-a-Porter and Mr Porter, owned by LuxExperience, reported a 5.6% rise in combined net sales for the quarter ended June 30, marking their first quarterly growth since Mytheresa acquired them in April 2025. While the active customer base dropped 11.1% year‑over‑year, the top 4.3% of shoppers accounted for 49.1% of gross merchandise value in fiscal 2026.
U.S. sales, which represent nearly half of the combined revenue, increased 15.1% excluding currency effects in the same quarter, driven by winning back lapsed shoppers and encouraging existing top customers to spend more. The retailers posted adjusted EBITDA of roughly $8.5 million (€7.4 million) for the period, delivering a 2.7% margin. Operational changes include granting U.S. shoppers access to Italian warehouse stock, overhauling the email delivery system to improve inbox placement, and launching a new assortment under chief buying officer Brigitte Chartrand. Meanwhile, chief brand officer Claudia Plant has expanded social content and editorial initiatives, including Porter covers featuring Serena Williams and Cindy Crawford, and the company hosted a New York Fashion Week event with Crawford, Williams and Katie Holmes, with plans for a fuller pipeline of events and product initiatives to become visible late this year and early next year.
“I’m comfortable with the minus 11, but I’m not comfortable with the amount of top customers we have,” Michael Kliger, CEO of LuxExperience said.
“They once had Net-a-Porter or even Mr Porter as a trusted source for fashion and styling,” Michael Kliger, CEO of LuxExperience said.
After Mytheresa purchased Net-a-Porter and Mr Porter in April 2025, the new owners have pursued a distinct strategy rather than copying Mytheresa’s approach, which favors intimate dinners for top clients. Kliger noted that customer overlap between Mytheresa and Net-a-Porter is only about 12%, allowing the latter to build larger events around its Porter brand while pursuing its ow
What we know
Combined net sales rose 5.6% excluding currency effects in the quarter ended June 30.
Active customer count fell 11.1% over the year.
The top 4.3% of customers generated 49.1% of combined gross merchandise value in fiscal 2026.
U.S. sales rose 15.1% excluding currency effects in the quarter.
Adjusted EBITDA was about $8.5 million (€7.4 million) for the quarter, yielding a 2.7% margin.